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This LibGuide will assist you in locating information on competitive intelligence. Listed below are some relevant topics:
- Business intelligence
- Business planning
- Company research
- Competition - Evaluation
- Confidential business information
- Corporations - Security measures
- Industry research
- Risk management
- Strategic planning
What is Competitive Intelligence (CI)?
- One of the best definitions of competitive intelligence (from the Society of Competitive Intelligence Professionals) can be found below in the Society's Glossary of Terms.
- *Competitive intelligence is a systematic and ethical programme for gathering, analyzing, and managing any combination of Data, Information, and Knowledge concerning the Business environment in which a company operates that, when acted upon, will confer a significant Competitive advantage or enable sound decisions to be made. Its primary role is Strategic early warning. See also: Business intelligence, Change management, Competitive, Competitive advantage, Environmental scanning, Intelligence analysis."