Scenario: You have to write a short paper for a graphic design class on the topic of package re-design and audience. You've chosen to focus on a new line of pet products (including fancy organic food, leashes, and clothing, and toys made from biodegradable materials).
- Break into groups
- Each team evaluates ONE of the following databases
- In your group, search your database for information to help support your client's vision of their target audience
- Fill out this Google doc
Group 1: Statista
Group 2: RKMA Market Research Handbooks
Group 3: Market Research
Group 4: MRI+
