Scenario: You have to write a short paper for a retail class on the topic of researching a company that you would like to work for after graduation using the JWU library resources. You've chosen to focus on researching Nike.
- Break into groups
- Each team evaluates ONE of the following databases
- In your group, search your database for information to help support your client's vision of their target audience, company profile,
- Fill out this Google doc
Group 1: Statista
Group 2: Business Source Complete
- Enter in name of company: Nike
- Click More
- Click Business Profile
- Enter in name of business Nike and look for Market Report
Group 3: Market Research
Group 4: MRI+
