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Library Resources & Readings
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Growth and Niche Markets in Tourism - Full Video (21:23)
Tourism is evolving. More travelers are looking for experiences that go beyond the typical cruise or hotel stay—and with the emergence of niche tourism comes an increasing need for anyone in the hospitality trade to understand niche markets, including volunteer tourism, health and medical tourism, gastronomic tourism, and dark tourism, which focuses on burial sites, war zones, and other points of macabre interest.
Factors Affecting Global Tourism - Full Video (20:47)
A vast number of trends and conditions shape the choices made by tourists, no matter where they hail from, and with the right analytical methods those factors can be turned into useful data. This program examines what many in the hospitality and tourism industry call the “global forces taxonomy.”