RTL3030
Greetings from the library!
I'm Jenny, your librarian for this course.
I can help you with your research, finding market research, fashion trends, etc. or answer any other questions.
For one-on-one help with research, click here to book an appointment.
You can also email me: jcastel@jwu.edu
Did you know you can also chat or text with one of our on-duty librarians?
It's anonymous, free, and super fast! Click on the blue button below to chat now!
Using the Database handout, work with your team to evaluate the database you've been assigned to teach your classmates how to find information for the case study.
Is your database useful for the case study?
Pro-Tip: Each team evaluates ONE of the following databases:
Google Doc
Group 1 WGSN
Create a free account and then choose "fashion" tab at the top. On the right hand side, enter search term in the search bar, by clicking the magnifying glass. Choose one of the articles to share out with your classmates. Enter your thoughts on the Google doc.
Group 2 Business Source Complete
- On the upper right side, click "More"
- Click "Company Profile"
- Enter name of company
- Search for "Marketline Report"
Group 3 IbisWorld
- Pro tip: search Google for the industry NAICS Code
- For industry information and the "competitive landscape".
- Search for "NAICS code" above. Notice all the info under different tabs.
Group 4 RKMA Handbooks
- Search for "Retail Business Market for 2020-2021"
- IBISWorld This link opens in a new window
- Industry research for over 700 U.S. industries, hard-to-find U.S. "specialized industries", and some state-level industry research
- Updated reports: Global-wide industries and industries in China
- Industry reports include "Key Statistics," "Key Ratios," and supply-chain overviews
- Business Source Complete This link opens in a new window
- Company profiles, SWOT analyses where available, industry profiles, stocks and investment information, management-related articles
- Harvard Business Review case studies and streaming videos from the Harvard Business School Faculty Seminar Series, and selective full-text articles
- JWU Library does not have access to Harvard Business Cases
- RKMA This link opens in a new window
- Content updated every two years
- Reports cover fields such as Consumer Behavior & Marketing, Entertainment & Leisure, Pandemic Impact, Restaurant/Food & Beverage, Retail/E-commerce, Sports Marketing, Travel & Tourism, and U.S. Cities & Communities
- Use CTRL F to search PDF for key terms
- First Research (Mergent) This link opens in a new window
- In-depth U.S. and global-wide industry profiles (each report includes an overview of business challenges, trends, opportunities, and ratios)
- "State and Province Profiles" with a clickable map for monthly updates of local industry, economic, employment, and wage data for each of the 50 states and Canadian Provinces
- WGSN This link opens in a new window
- Fashion and expert trend forecasting content
- Create a free account with your JWU email (required) and renew it every 90 days to access
- If your account is current, visit wgsn.com and log in with your JWU email address (as your username) & password
- Women's Wear Daily (WWD) This link opens in a new window
- Full subscription access to WWD, including archived content
- Limit 20 simultaneous users
- DOES NOT WORK WITH INTERNET EXPLORER
The JWU library has two style guides:
However, if you need more in depth guidance on formatting go to the Purdue OWL.
Need to talk to someone and seek guidance in real time?
- If you are an online student, you can go to the online writing center for information about how to contact a writing coach.
- If you are a PVD campus student you can schedule an appointment with the writing coach through uSucceed.
On campus? Visit the JWU Writing Lab at either the Academic Success Center at Downcity or Harborside for fast and easy help with assignments.
Whether you're just getting started or need final editing advice, peer-to-peer and professional writing coaches are super kind and trained to help you at any stage of the writing process.
For in-person tutoring, help with accommodations for students living with disabilities, and study-skills workshops, contact the Academic Success Center, via USucceed in jwulink, Academics tab, right hand side, under Academic Support Services.
Top Tips for Working with the Writing Lab:
- Walk-ins welcome; appointments strongly recommended.
- Book an appointment by phone: 401-598-1785
- Book an appointment online via USucceed: In jwulink, click Academics tab.
Did you know you can also submit your paper online 24 hours a day, 7 days a week to Smarthinking for feedback by professional tutors within 24 hours? It's FREE! Look for the link in jwulink, under the Academics tab, under Academic Support Services.
Looking for MS Office Suite or Microsoft Word? Click here to download it for free!
